Free Elevator Pitch Generator

How to write an elevator pitch that actually works

Most elevator pitches fail for one simple reason. They explain the job title, not the value.

A useful pitch is basically a tiny story with a clear point: who you help, what you do, and what changes because of it. If you can do that, you can walk into a room (or a call, or an interview) and not freeze up when someone says, “So what do you do?”

This is the whole vibe behind our Elevator Pitch Generator and the idea of: Explain What You Do in 30 Seconds. Not because you have to rush, but because clarity forces focus.

A simple elevator pitch formula (steal this)

If you’re stuck, start here and keep it plain.

Who you help

What you help them do

The outcome they get

What makes your approach different (optional, but powerful)

Put it together like this:

> I help [audience] do [thing] so they can [outcome]. Unlike [alternative], I [differentiator].

You can write 10 versions in 10 minutes, then keep the best 1 or 2.

Three elevator pitch examples (networking, sales, interview)

Networking pitch (friendly, low pressure)

> I run a platform for people who write a lot, students, marketers, founders. It helps you turn rough drafts into clear, publishable writing fast, without the usual “robot” vibe. I’m always curious how others handle writing workflows, what do you use?

Sales pitch (outcome first, then proof)

> We help small teams create polished marketing content in a fraction of the time, so they publish more consistently and convert more traffic. It’s built to follow your structure and tone, not generic templates. If you tell me what you sell, I can show you a quick example.

Interview pitch (credibility and fit)

> I’m a builder focused on product and growth. Recently I’ve been working on tools that help people communicate more clearly, especially when they need to write quickly and still sound human. I like roles where I can own a problem end to end and ship improvements that show up in the numbers.

Notice what’s missing. No rambling tech stack. No “revolutionary” adjectives. Just clarity.

One sentence, 30 seconds, 60 seconds (what changes?)

Different lengths are not just “more words”. They serve different situations.

One sentence: quick intros, cold messages, first line on LinkedIn

30 seconds: networking, first minute of a call, “tell me about yourself”

60 seconds: interviews, discovery calls, speaking bios, when someone asks follow-ups

If you’re unsure, write the 30 second version first. Then compress it to one sentence. Then expand it to 60 seconds with one proof point (a result, a metric, a specific example).

What to include (and what to avoid)

Include:

a specific audience (not “everyone”)

an outcome people actually want

a simple verb (help, build, run, design, coach, sell)

one differentiator that’s easy to repeat

Avoid:

buzzwords and vague role labels

feature lists that don’t connect to a result

long backstory

too many “and also” add-ons

If you catch yourself stacking clauses, cut it. Say less. Mean more.

Quick tips to make your pitch sound human

Say it out loud. If you wouldn’t say it, don’t write it.

Use simple words. “Help” beats “facilitate” almost every time.

Keep one hook. One memorable detail is enough.

End with a soft question. It invites the conversation instead of ending it.

If you want more tools like this, you can browse the full set on WritingTools.ai and pick whatever matches what you’re working on right now.